#YesAllBurgers

Brown Calf
This picture was originally captioned as “veal”. This is an intelligent social animal who feels pain, fear and love. Not a commodity, not a food, not “veal” or future “beef”.

The food movement has long been pushing for small-scale, local and organic animal agriculture. Their idea is that while factory farming is obscene and harmful, traditional forms of animal agriculture are a whole other ballgame. The message that not all meat is equal has morphed into the enthusiastic endorsement and promotion of animal agriculture.

This summer, Friends of the Earth (FoE) launched The Better Burger Challenge. They’re calling upon chefs, food advocates and all eaters to grill up “better burgers” that replace at least 30% of regular burgers with vegetables and the rest with local organic, grass-fed or pasture-raised beef. FoE does not present this move as a way to cause less damage to the environment. Instead, they label Better Burgers as “environmentally friendly” and the ranching practices that produce them as “sustainable” and “regenerative”. They go so far as to trumpet that Better Burgers can “transform the iconic, resource-intensive American hamburger into a force for better personal health, good farming practices and animal welfare”.

This is total nonsense.

Yes, not all burgers are equal in terms of environmental impact. That’s true, and more vegans should understand this because you can better refute a point if you are first willing to understand it. But burgers are never good for the environment. Before industrial agriculture, animal agriculture was already destructive simply because it uses more resources. That’s why it always was – and remains today – a food for the relatively well-off. Add to that the fact that cows are an invasive species in the Americas and you start to see that this is about protecting culture, not the environment.

Image from The Vegan Outreach Project
Image from The Vegan Outreach Project

Secondly and far more importantly: ALL burgers are equal in that they are all made from the flesh of animals who did not want to die. If you wouldn’t eat local, grass-fed, holistically grazed, humanely slaughtered dogs, why do you do so with cows? How are they different? [Commence sound of crickets.]

The vegan movement also needs to be clear that our movement is not fundamentally about food or agriculture, any more than it is about fashion or entertainment. We are a movement that aims to change how we relate, socially, to other beings. And because those beings are currently exploited in food and agriculture (as well as fashion, entertainment and so on), it just so happens that animal liberation changes the parameters within which we choose what we eat and how we farm. So to the endless chorus of #NotAllBurgers, I emphatically counter #YesALLBurgers. Because animals’ lives are what matter.

Cows Sonoma
In the Bay Area, local organic meat and dairy companies present the agricultural region north of San Francisco as a pastoral paradise. In reality, ranching is driving the disappearance of native wildlife and biodiversity.

 

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Carnism as Cultural Appreciation

The Local Butcher Shop in Berkeley sells what foodies consider the right type of meat: grass-fed, pasture-raised, hormone-free, happy animals, all that jazz. They offer daily sandwiches with ingredients like roasted corn tapenade, soft-boiled duck eggs, herbed aioli and nepitella (I had to look it up too). They also offer butchery classes, where those who are seduced by the esthetic of artisanship can learn to hack away at the corpses of pigs, chickens, fish, even deer. Happily, these classes have been the object of protests by animal liberation activists.

Screen Shot 2017-07-29 at 3.40.38 PMOn July 10, The Local Butcher Shop posted this picture to Facebook with the caption “Bastille Day is this Friday, July 14th, and we’ve got you Francophiles covered: French onion soup, garlicky Toulouse sausage, Boudin Noir (blood sausage), Crépinettes, pork rillons, duck rillettes, duck confit, whole rabbits & chickens. Call us to place an order! Vive la France!”

I really hope that in 20 years we will look back on this gleeful barbarianism in disbelief. And even while the food movement has been turning ex-vegans into carnists, the renewed vigor of the animal liberation movement has me hopeful. Last week in San Francisco I participated in our city’s first March to Close All Slaughterhouses, and intrepid open rescue networks as well as a slaughterhouse vigil movement are compelling the world to finally empathize with farm animals.

There is nothing surprising to me about using Francophilia to sell meat. In recent years the vegan movement seems to have exploded in Europe, but when I was a kid in Europe it truly was more difficult to be veg*n, and when I would visit the Bay Area, it felt like such a breeze. Then a reversal started around the time I moved to the Bay Area (2010), largely due in my opinion to different streaks of identity politics. One was the idea that Europeans are more nuanced and sophisticated, and so instead of rejecting all animal products, they eat the right kind.

Under Bush, many Americans felt self-conscious and strove to imitate Europeans in an effort to distinguish themselves from all the other “dumb Americans”. Appreciation of local cheeses and artisanal sausages soon conveniently fell into this fold. Veganism was another example of misplaced zeal from Americans who, untethered to tradition and lacking nuance, swing from the extremes of fast food to fat free. San Franciscans especially seemed to have something to prove. After traveling to New York and witnessing an amazing vegan scene, I moved to San Francisco to see vegan businesses shutting down, ex-vegans popping up en masse, and carnism as a new enlightenment.

The problem was that people accepted a framing of the issue that is wrong. Veganism is not about refraining from a type of food entirely versus consuming with distinction and moderation. It’s about rejecting the entire notion that certain animals are food. When I lived in Europe, not a week went by without someone dropping the thought-terminating cliché “faut manger de tout” (“one must eat of everything”). I don’t have much of a problem with that message per se; the question is, what constitutes “everything”? The word everything is used as a synonym for “every food”. In my opinion, animals are not food. In the opinion of those people, certain animals are. Discussions should have centered on this difference, instead they were dismissed.

When a European travels to Asia and sees dogs raised for food, they don’t nod appreciatively and say that some dog meat in moderation is a wise food choice. No, they constantly lament the fate of the dogs (I speak from the experience of having traveled in Asia with Europeans). They wouldn’t be very open-minded if a local told them “faut manger de tout”. Where vegans departed from the mainstream is that we questioned why society doesn’t afford the same empathy to those defined (in the West) as “farm animals” as it does to dogs. Not coming up with a good answer, we changed our ways.

Veganism is about changing our social norms and social relations with other animals, and I think Bay Area folks should have been proud of our willingness to do this.

Now the Bay Area is stirring again. As a result of the above-mentioned protests, The Local Butcher Shop agreed to post an animal liberationist message on their window front; a likely first in the history of all butcher shops. The Bay Area is marching towards animal liberation; let’s be unwavering this time.

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